Rawula LK cover illustration
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03 — 2026

Rawula LK

Conversion-focused salon booking microsite with GA4 custom event tracking and end-to-end SEO.

Next.jsVercelGA4SEO

// Overview

A digital marketing microsite for a Sri Lankan salon booking and queue management platform. Designed and built with a conversion-first approach — structured content, targeted keyword research, strong value propositions, and SEO-friendly architecture. Integrated GA4 custom event tracking to measure user engagement and conversion funnel performance.

// Key Achievements

  • Conversion-focused multi-page marketing site with structured landing page hierarchy
  • End-to-end SEO strategy: keyword research, metadata, semantic HTML, sitemap
  • GA4 custom event tracking covering CTAs, form interactions, and scroll depth
  • Deployed on Vercel with automatic preview deployments and edge caching
  • Performance optimised: next/image, font subsetting, and minimal JS bundle

// Stack

Next.jsVercelGA4SEO
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